Who doesn’t love a good story?
Sometimes stories teach you something. Sometimes they’re just for fun. These are all of that and more.
But what’s up with the bicycle?
The (mostly) true story of Sir Edmond Mayworth, a bicycle, and wine bottle vases — and what a rabbit hole teaches about attention.
Read the story →I know this guy, he’s an influencer
What influencer marketing is, what it isn’t, and how to get real value from an influencer relationship without skipping your actual marketing plan.
Read the story →If you build it…
Field of Dreams marketing doesn’t work for websites. If you build it, they’ll still go to the guy down the street — unless your site answers what, why and how.
Read the story →Old doesn’t mean classic
Bill wanted a classic car and got a 1974 Mustang II. A lesson in asking the right questions to the right people before you buy marketing.
Read the story →So, I had a bad day
A bad day is only a day you forgot who you are. Good enough, smart enough, and doggone it — a pep talk for business owners.
Read the story →The Choice and the Story
It starts with a choice and builds into a story. On fear, change, falling down, and telling yourself a better story.
Read the story →The map that wasn’t
John Forgo the 10th spent years hunting for a map while his friends went out and made one. Are you following a map — or drawing it?
Read the story →The power of a good story
Good marketing tells a story, not a list of widgets. Why stories pull people in — and how to tell the story of why you love what you do.
Read the story →You know anyone that makes logos?
You don’t need a logo. You need a brand. Here’s the difference — and why missing it short-changes your business.
Read the story →What looks cool is not always cool!
A slick website that falls apart on a phone isn’t cool. Why responsive design matters — explained with flying cars and OKC traffic.
Read the story →