★ What is JF Designed

A storytelling studio with a nerd at the helm.

JF Designed is a small Oklahoma City studio that builds websites and brands around one simple idea: people don’t buy products, they buy stories.

How we work

We start with your story. What do you value? What problem do you solve? What do you want people to feel? Those answers become the foundation of everything we build.

Your customer is the hero. We use the classic Hero’s Journey to position your brand as the guide that helps customers get where they’re going.

Emotion gets remembered. Hope, trust, a good laugh. We weave real feeling into your brand so people remember you instead of scrolling past.

Then we check the numbers. Creative intuition gets us started; data tells us what’s landing so we can keep improving it.

A man in a suit holding a tiny shopping cart and giving a thumbs up
★ Meet the storyteller

James Frazier

James grew up in a small town outside of OKC called Jones, America. (For some reason, small towns tend to leave out the state and focus on the fact that they’re Americans, just in case anyone forgot.) In middle school he moved to Moore, then graduated from Edmond North. Nothing too exciting there.

After high school, James traveled to church camps around the country playing goofy games with students and getting mad skills on the volleyball court. From there he went into ministry around Oklahoma and North Texas.

Years later he joined an event company that worked all over the country. That’s where he fell into marketing, and realized the people skills he’d picked up in ministry gave him a pretty unique perspective on it. In 2007 James built his first website and was hooked. He moved to OKC to work for a marketing company, and soon after started his own agency. (Yes, he’s a full-on nerd.)

Along the way James got deep into networking and partnering with amazing people around the city, including OKC Happy Hour and the one5 community.

He lives by two driving statements: “I want everyone around me to be better because I was there,” and “Vita Est Sentio” (life is the experience). He also loves a good old-fashioned, especially with the Luxardo cherries.

Ready to tell your story?

Every brand has a story waiting to be told. Let’s find yours and build the website to tell it.